Let me start by saying this card is a BEAST. I've been using it for my Sony A7IV, and the 170MB/s read speed makes transferring 4K footage feel like butter. No more coffee breaks while waiting for files to copy!

The rugged design gives me peace of mind when shooting outdoors - I've literally dropped it in a puddle (oops) and it kept working like nothing happened. That waterproof claim? Legit.

Where it really shines is continuous shooting. I recently photographed a marathon, and the U3/V30 rating meant zero buffer issues even when firing off RAW bursts. My old card would've choked halfway through.

Now the not-so-great: The write speeds can dip slightly when the card gets about 80% full. Not a dealbreaker, but noticeable when you're dumping hundreds of wedding photos at once.

Pro tip: Format in-camera for best performance. I made the mistake of quick-formatting on my Mac once, and had some weird lag issues until I properly reformatted in my Sony.

The thickness is actually a plus - no more fishing cards out of deep camera slots with your fingernails. Though fair warning: some super compact devices might find it a tight fit.

After 3 months of heavy use (including two international trips), it's still performing like day one. For creators who need reliable, high-capacity storage that can keep up with demanding workflows, this is easily one of the best value options out there.