As someone who's spent years juggling client relationships, I was pleasantly surprised by how actionable Dan Englander's 'Mastering Account Management' is. The 102-step format makes it feel like you're getting insider tips from a seasoned pro rather than reading a dry textbook.
What really stood out to me was Step 7's approach to proactive customer dialogues. I tried this with one of my toughest clients last week - instead of waiting for complaints, we co-created success metrics together. The difference in our working relationship has been night and day!
The time management section alone is worth the price. As someone who used to live in reactive mode, Englander's 'dashboard' concept helped me reclaim about 10 hours/week. Who couldn't use that?
While some reviewers called it basic, I'd argue its simplicity is its strength. The book cuts through corporate jargon with real-world tools - like the objection handling scripts I've already memorized for tough sales calls.
One small critique: the digital version could use more interactive elements. But as a quick-reference playbook for account managers at any level, it delivers exactly what it promises - practical wisdom you can implement immediately.