
I've been flipping through wholesale manuals for years, but this one? It's like the author crawled inside my dealership's spreadsheets and pointed at all the leaks with a neon highlighter.
The chapter on 'guilt-free wholesaling' hit different - finally someone acknowledges that uneasy feeling when moving inventory fast, then shows exactly how to do it while boosting margins. My first week applying these tactics recovered $3,200 in lost profits from just three vehicles.
What shocked me most was the auction psychology section. After implementing the 'Tuesday Morning Bid Strategy', our wholesale conversion rate jumped 22%. The book doesn't just preach - it gives you executable plays like a veteran coach calling audibles.
Perfect for: dealers tired of leaving money on the auction block, managers drowning in aging inventory reports, or anyone who thinks wholesale is just 'getting rid of problem cars'. Keep a notepad handy - you'll be scribbling margin-saving ideas by page 30.
