First impression? This keychain screams 'premium.' The polished zinc alloy feels cold and weighty in hand—no flimsy junk here. It’s got that satisfying heft like a luxury car key should.

I clipped it to my Audi key fob, and dang, it’s a match. The black finish doesn’t clash with my car’s vibe (unlike some tacky keyrings). The 360° swivel is clutch when digging keys out of pockets mid-groceries.

After 3 months of daily abuse—tossed in bags, dropped in parking lots—zero scratches. Even the logo engraving hasn’t faded. Pro tip: Makes a killer last-minute gift for car nerds (wrapped mine with a microfiber cloth for extra points).