Let me tell you, this KYDA Liquid Blush is a game-changer! The first time I tried it, I was blown by how effortlessly it blended into my skin. The matte finish gives such a natural, healthy flush – like you just came back from a brisk walk in the autumn air.

The pigmentation is insane – just a tiny dot on each cheek is enough. I made the mistake of using too much the first time (oops!), but even then, it didn’t look clownish. It just gave me this adorable, slightly flushed look that my coworkers actually complimented!

I’ve used it over my usual foundation (L’Oreal True Match), and it blends like a dream. No patchiness, no disappearing acts. Pro tip: apply it to the back of your hand first, then dab onto cheeks. The doe foot applicator can be a bit messy if you go straight to the face.

The staying power? Phenomenal. I put it on at 7 AM before work, and at 5 PM, my cheeks still had that perfect rosy tint. And yes – it survived my midday coffee run in humid weather!

Bonus: I’ve used it as lip tint in a pinch, and it worked beautifully. The color ‘Grate Red’ gives this perfect your-lips-but-better effect. At this price point, outperforming some high-end brands I’ve tried (looking at you, Rare Beauty), this is hands down my new holy grail blush.